RAW

RAW's history is a tale of success unmatched in the industry. For John Kesselman, it all started in 1993 with a school project, something that gave him top marks, and from there the business took off. The project was a smokeshop and John Kesselman decided to invest in the company for real. When he graduated, he sold almost everything he owned, except for a van and a self-built Harley Davidson. It was first about importing rolling paper from Europe, but after he later moved to Arizona, he met the owner of a rolling paper factory in Spain, where RAW is today by far the most common brand of rolling paper. Together, the flavored papers Juicy Jay and rice paper Elements were developed, but Kesselman noticed the lack of natural unbleached papers on the market. The idea was to produce paper that did not interfere with the taste or quality of the smoking experience as a whole. Plant-based "vegan" paper and filters with water-based glue were then manufactured for the range of products we recognize today. In addition to RAW Classic and RAW Organic came the series RAW Black and RAW Black Organic which were even thinner and with a longer burning time. After hip-hop artists became fond of the brand, sales escalated and today RAW has offices in Canada, the USA, and Europe.

Since its inception, RAW has developed a range of accessories. RAW Rolling machines, trays, storage, and clothes. You can probably say that RAW offers the most creative and innovative products where ordinary everyday objects are designed so that you will never have to go without your cigarette, usually without even having to use your hands! We offer the largest range of RAW products in Sweden and always try to keep up to date with the latest arrivals!